Trump Media & Technology Group (DJT) saw its stock up 4.6% on Wednesday, following the announcement of its successful launch of the Truth+ streaming platform app on Roku TVs. This strategic move marks a significant expansion of the company's digital media presence and has been well-received by investors. Roku stock also rose 8% on the news.

The Truth+ app, initially offering access to live TV channels, is set to introduce video-on-demand content in the near future. This development positions Trump Media & Technology Group to compete more effectively in the streaming market, potentially reaching a wider audience through Roku's established user base.

Adding to the positive sentiment, the company has also revealed plans to introduce Truth+ native apps for additional connected TV platforms, including Samsung and LG. This expansion strategy suggests a broader market reach and potential for increased revenue streams, which may have contributed to the stock's impressive gain.