Rumble Inc. (RUM), the video-sharing platform, saw its stock soar 7.38% during Thursday's pre-market session. The significant price movement came as the company gained marketing exposure through a partnership with Captain Morgan, the popular rum brand.
The partnership, which was announced on January 23rd, involves transforming New Orleans' iconic Bourbon Street into "Rum Street" for the upcoming Super Bowl LIX festivities. As part of the marketing campaign, Captain Morgan has planned a series of events and promotions, including a performance by Grammy-winning artist T-Pain.
While the partnership itself does not directly impact Rumble Inc.'s core business, the extensive marketing and media coverage surrounding the "Rum Street" campaign have likely contributed to increased awareness and interest in the video-sharing platform. Investors seem to be responding positively to the potential boost in brand recognition and user growth that could result from this high-profile marketing exposure.
免責聲明：投資有風險，本文並非投資建議，以上內容不應被視為任何金融產品的購買或出售要約、建議或邀請，作者或其他用戶的任何相關討論、評論或帖子也不應被視為此類內容。本文僅供一般參考，不考慮您的個人投資目標、財務狀況或需求。TTM對信息的準確性和完整性不承擔任何責任或保證，投資者應自行研究並在投資前尋求專業建議。