MADRID, Sept 11 (Reuters) - Zara will offer its service for selling, repairing or donating secondhand clothes in the United States by the end of October as a way of prolonging their life cycle and reducing waste, its owner Inditex said on Wednesday.
Zara's 'Pre-Owned' platform is already running in 16 European countries, after launching in Britain in November 2022.
Inditex previously said it was committed to operating the platform in all strategic markets by 2025 as part of its strategy to also help reduce raw material consumption.
The service is available through Zara stores, its website and an app in countries including Spain, France and Germany.
Zara has not yet disclosed data on how many customers have used the service in the markets where it is available, but Inditex CEO Oscar Garcia Maceiras said its online platforms receive more than 22 million visitors per day.
Other fast fashion retailers such as H&M also offer products for resale. Secondhand H&M items are available in the U.S. via a stand-alone website through a partnership with ThredUp.
Zara will also launch live shopping shows in the U.S., as well as other key markets such as Spain, Canada, France, Italy, Germany, Britain, Ireland and The Netherlands in the coming months, the Inditex CEO said after reporting first-half earnings.
Five-hour long live shopping shows in China, broadcast weekly on Douyin, TikTok's Chinese sister site, have helped boost Zara's sales since they launched in November, retail analytics firm EDITED said.
(Reporting by Corina Pons, editing by Andrei Khalip and Alexander Smith)
((corina.pons@thomsonreuters.com; 0034 690725854; Reuters Messaging: corina.pons.thomsonreuters.com@reuters.net))
免責聲明:投資有風險,本文並非投資建議,以上內容不應被視為任何金融產品的購買或出售要約、建議或邀請,作者或其他用戶的任何相關討論、評論或帖子也不應被視為此類內容。本文僅供一般參考,不考慮您的個人投資目標、財務狀況或需求。TTM對信息的準確性和完整性不承擔任何責任或保證,投資者應自行研究並在投資前尋求專業建議。