Meta Pours $20 Billion Into AR/VR as Smart Glasses Sales Climb

GuruFocus.com

02-05

Meta Platforms (NASDAQ:META) is going all-in on augmented and virtual reality, planning to invest $20 billion this year into its Reality Labs unitthe team behind its Ray-Ban Meta smart glasses. Despite some skepticism over its massive spending, the company is betting big on AR-powered wearables as a key part of its future.

Big Money, Big Bets

Meta has already poured $80 billion into AR/VR since 2014, and this latest investment will push that total past $100 billion.
Reality Labs generated $2.1 billion in sales in 2024, but the unit posted a record $17.7 billion in operating losses.
The company sold 1 million pairs of Ray-Ban Meta smart glasses in 2024, according to The Financial Times.

Why Meta Is Still All In

Warning! GuruFocus has detected 5 Warning Sign with META.

CEO Mark Zuckerberg has called 2025 a defining year for smart glasses, emphasizing their potential alongside Meta's Quest VR headsets. The company is also launching a new version of its Ray-Ban smart glasses this year, featuring a built-in display for the first time.

Even with some analysts questioning its high spending, Meta isn't backing down. With AR glasses becoming more advanced and AI integrations improving, the company believes this is just the beginning. Investors seem to agreeMeta stock is up 54% over the past year.

This article first appeared on GuruFocus.

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The company is also launching a new version of its Ray-Ban smart glasses this year, featuring a built-in display for the first time.</p>\n<p>Even with some analysts questioning its high spending, Meta isn't backing down. With AR glasses becoming more advanced and AI integrations improving, the company believes this is just the beginning. Investors seem to agreeMeta stock is up 54% over the past year.</p>This article first appeared on \nGuruFocus.\n<br/></body></html>","source":"yahoofinance","html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Meta Pours $20 Billion Into AR/VR as Smart Glasses Sales Climb</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 12.5px; color: #7E829C; margin: 0;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nMeta Pours $20 Billion Into AR/VR as Smart Glasses Sales Climb\n</h2>\n<h4 class=\"meta\">\n<p class=\"head\">\n<strong class=\"h-name small\">GuruFocus.com</strong><span class=\"h-time small\">2025-02-05 01:40</span>\n</p>\n</h4>\n</header>\n<article>\n<html><body><p>Meta Platforms (NASDAQ:META) is going all-in on augmented and virtual reality, planning to invest $20 billion this year into its Reality Labs unitthe team behind its Ray-Ban Meta smart glasses. Despite some skepticism over its massive spending, the company is betting big on AR-powered wearables as a key part of its future.</p>\n<h3><strong>Big Money, Big Bets</strong></h3>\n<ul>\n<li>Meta has already poured $80 billion into AR/VR since 2014, and this latest investment will push that total past $100 billion.</li>\n<li>Reality Labs generated $2.1 billion in sales in 2024, but the unit posted a record $17.7 billion in operating losses.</li>\n<li>The company sold 1 million pairs of Ray-Ban Meta smart glasses in 2024, according to <em>The Financial Times</em>.</li>\n</ul>\n<h3><strong>Why Meta Is Still All In</strong></h3>\n<ul>\n<li>Warning! GuruFocus has detected 5 Warning Sign with META.</li>\n</ul>\n<p>CEO Mark Zuckerberg has called 2025 a defining year for smart glasses, emphasizing their potential alongside Meta's Quest VR headsets. The company is also launching a new version of its Ray-Ban smart glasses this year, featuring a built-in display for the first time.</p>\n<p>Even with some analysts questioning its high spending, Meta isn't backing down. With AR glasses becoming more advanced and AI integrations improving, the company believes this is just the beginning. Investors seem to agreeMeta stock is up 54% over the past year.</p>This article first appeared on \nGuruFocus.\n<br/></body></html>\n<div class=\"bt-text\">\n\n\n<p> 來源：<a href=\"https://finance.yahoo.com/news/meta-pours-20-billion-ar-174032155.html\">GuruFocus.com</a></p>\n<p>為提升您的閱讀體驗，我們對本頁面進行了排版優化</p>\n\n\n</div>\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"AR","symbol_name":"Antero Resources Corp","start_time":0,"source_url":"https://finance.yahoo.com/news/meta-pours-20-billion-ar-174032155.html","article_id":"2509467545","we_media_id":null,"thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2509467545","pubTimestamp":1738690832,"columns":[],"sourceInfo":{"source_id":"yahoofinance","name":"雅虎金融"},"weMediaInfo":null,"summary":"Meta Platforms  is going all-in on augmented and virtual reality, planning to invest $20 billion this year into its Reality Labs unitthe team behind its Ray-Ban Meta smart glasses. 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The company is also launching a new version of its Ray-Ban smart glasses this year, featuring a built-in display for the first time.Even with some analysts questioning its high spending, Meta isn't backing d","collect":0,"end_time":0,"defaultTopTitle":"yahoo.com","property":["earning"],"viewcount":null,"language":"en","relate_stocks":{"AR":"Antero Resources Corp","VR":"GLOBAL X METAVERSE ETF","META":"Meta Platforms, Inc."},"translate_title":"随着智能眼镜销量攀升，Meta向AR/VR投入200亿美元","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"AR":1,"META":0.9,"VR":1},"content_text":"Meta Platforms (NASDAQ:META) is going all-in on augmented and virtual reality, planning to invest $20 billion this year into its Reality Labs unitthe team behind its Ray-Ban Meta smart glasses. Despite some skepticism over its massive spending, the company is betting big on AR-powered wearables as a key part of its future.\nBig Money, Big Bets\n\nMeta has already poured $80 billion into AR/VR since 2014, and this latest investment will push that total past $100 billion.\nReality Labs generated $2.1 billion in sales in 2024, but the unit posted a record $17.7 billion in operating losses.\nThe company sold 1 million pairs of Ray-Ban Meta smart glasses in 2024, according to The Financial Times.\n\nWhy Meta Is Still All In\n\nWarning! GuruFocus has detected 5 Warning Sign with META.\n\nCEO Mark Zuckerberg has called 2025 a defining year for smart glasses, emphasizing their potential alongside Meta's Quest VR headsets. The company is also launching a new version of its Ray-Ban smart glasses this year, featuring a built-in display for the first time.\nEven with some analysts questioning its high spending, Meta isn't backing down. With AR glasses becoming more advanced and AI integrations improving, the company believes this is just the beginning. Investors seem to agreeMeta stock is up 54% over the past year.This article first appeared on \nGuruFocus.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"productRelease","news_rank":0,"symbols":[],"gpt_button":0,"code":"91000000","status":"200"}}}