0939 ET - Coca-Cola CEO James Quincey says on a call with analysts that he's "focusing on innovation that prioritizes bigger and bolder bets," all of which serve specific purposes. This strategy led to a collaboration between Coca-Cola and Oreo, the objective of which was to create short-term buzz and resulted in limited-time drink and cookie offerings, he says. "In other instances, we innovate for lasting impact," Quincey adds. This was the case in expanding the company's portfolio of teas, sparkling waters and juices, which Quincey says are driving revenue growth. Shares rise 4% in early trading. (connor.hart@wsj.com)
(END) Dow Jones Newswires
February 11, 2025 09:39 ET (14:39 GMT)
Copyright (c) 2025 Dow Jones & Company, Inc.
免責聲明:投資有風險,本文並非投資建議,以上內容不應被視為任何金融產品的購買或出售要約、建議或邀請,作者或其他用戶的任何相關討論、評論或帖子也不應被視為此類內容。本文僅供一般參考,不考慮您的個人投資目標、財務狀況或需求。TTM對信息的準確性和完整性不承擔任何責任或保證,投資者應自行研究並在投資前尋求專業建議。