Raising the stakes in fast food, Jack in the Box debuts the Big Smashed Jack alongside unbeatable deals, the Lucky Mint Trio, 74th-anniversary celebration, and more
SAN DIEGO, February 17, 2025--(BUSINESS WIRE)--At Jack in the Box (NASDAQ: JACK), size and flavor matter. After being rated the Best Burger in Fast Food, Jack in the Box’s Smashed Jack is getting bigger and better.
Introducing the new Big Smashed Jack, the next evolution of the beloved original burger. Bigger, juicier, and more flavorful, the Big Smashed Jack offers superior quality compared to the competition. Since the original Smashed Jack debuted in 2024 and became an instant fan favorite, it has exceeded expectations, inspiring Jack in the Box to continue pushing the boundaries of innovation in this category. Now, Jack in the Box is going even further—bringing nearly triple the beef* compared to a leading competitor's burger for an unmatched fast-food burger experience.
About Big Smashed Jack:
It’s all in the details. The new Big Smashed Jack features two quarter-pound smashed patties, two slices of melty American cheese, shredded lettuce, onions, pickles, and Jack’s Boss Sauce on a triple brioche bun.
Building on the success of the original Smashed Jack, this new version raises the stakes with even more beef and bold flavor. Since its debut in 2024, the Smashed Jack has redefined fast-food burgers, and now, Jack in the Box is taking it to the next level, delivering bigger flavor and better quality than ever before.
More Bigger and Better Deals from Jack:
Jack in the Box isn’t just stopping at burgers—we’re bringing fan-favorite deals, giving you even more to love:
Jack in the Box is proving once again that when it comes to burgers, breakfast, and unbeatable deals—no one does it like Jack in the Box.
These limited-time menu items and deals will be available from Feb. 17 to Apr. 7 in-store, online, or through the Jack App.
*Beef calculations based on post-cooked patty weight(s).
About Jack in the Box Inc.
Jack in the Box Inc. (NASDAQ: JACK), founded and headquartered in San Diego, California, is a restaurant company that operates and franchises Jack in the Box®, one of the nation's largest hamburger chains with more than 2,180 restaurants across 21 states, and Del Taco®, the second largest Mexican-American QSR chain by units in the U.S. with approximately 600 restaurants across 15 states. For more information on both brands, including franchising opportunities, visit www.jackinthebox.com and www.deltaco.com.
Category: Corporate
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Contacts
Press Contact:
Casey Middleton
Public Relations, Jack in the Box
media@jackinthebox.com
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