• Total Revenue (2024): RMB7.04 billion.
• Revenue from Online Marketplace and Others: Increased by 8.1% year-over-year, accounting for 33.8% of total revenue.
• NEV Business Revenue Growth (2024): Increased by 55.2% year-over-year.
• Adjusted Net Income (2024): RMB2.05 billion.
• Adjusted Net Margin (2024): 29.1%.
• Dividend Announced (2024): RMB1.5 billion.
• Share Repurchase: Approximately USD88.5 million worth of shares repurchased.
• Net Revenues (Q4 2024): RMB1.78 billion.
• Media Services Revenues (Q4 2024): RMB437 million.
• Lead Generation Services Revenues (Q4 2024): RMB758 million.
• Online Marketplace and Other Revenues (Q4 2024): RMB588 million, up 3.3% year-over-year.
• Cost of Revenues (Q4 2024): RMB429 million.
• Gross Margin (Q4 2024): 76%.
• Operating Profit (Q4 2024): RMB232 million.
• Adjusted Net Income (Q4 2024): RMB487 million.
• Cash, Cash Equivalents, and Short-term Investments (as of Dec 31, 2024): RMB23.32 billion.
• Net Operating Cash Flow (2024): RMB1.37 billion.

• Warning! GuruFocus has detected 4 Warning Signs with ATHM.

Release Date: February 20, 2025

For the complete transcript of the earnings call, please refer to the full earnings call transcript.

Positive Points

• Autohome Inc (NYSE:ATHM) reported a strong financial performance for 2024, with total revenue reaching RMB7.04 billion and a significant 55.2% year-over-year increase in NEV business revenues.
• The company achieved an adjusted net income of RMB2.05 billion, yielding an adjusted net margin of 29.1%, and announced a dividend of RMB1.5 billion for the year.
• Autohome Inc (NYSE:ATHM) expanded its offline presence significantly, with over 150 franchise offline stores and successful trade-in events in over 200 cities, enhancing its brand and channel coverage.
• The company integrated AI across its operations, improving productivity and operational efficiency, particularly in content creation and dealership operations.
• Autohome Inc (NYSE:ATHM) maintained a robust balance sheet with cash, cash equivalents, and short-term investments totaling RMB23.32 billion, and executed a share repurchase program worth approximately USD88.5 million.

Negative Points

• Media services revenues decreased during the fourth quarter, although the decline narrowed compared to previous quarters.
• Gross margin for the fourth quarter was 76%, down from 80.8% in the same period of 2023, indicating increased cost pressures.
• Operating profit for the fourth quarter decreased to RMB232 million from RMB367 million in the same period of the previous year.
• The used car business faced challenges with declining profits despite increased sales, due to price wars in the new car market affecting used car pricing.
• The company faces ongoing competition and price pressures in the automotive market, which could impact future profitability and growth.

Q & A Highlights

Q: What is the background and purpose of the transaction with CARTECH, and how will it impact Autohome's business? A: Song Yang, CEO, explained that Haier's strategic investment in Autohome is based on recognizing Autohome's business model and market potential. Autohome will serve as a key hub in Haier's automotive ecosystem, leveraging Haier's management experience to drive innovation and growth. The collaboration aims to enhance Autohome's online-to-offline (O2O) intelligence and service capabilities.

Q: How did the positive policies impact the auto market and Autohome in the fourth quarter of 2024, and what is the outlook for 2025? A: Song Yang noted that the auto market saw a 13.2% year-over-year sales increase in Q4 2024, driven by efforts to meet annual growth targets and policy expirations. Autohome's media business grew by 34% quarter-over-quarter. For 2025, the market is expected to grow by 2% year-on-year, with renewable energy vehicle sales increasing by 20%. The market is anticipated to remain stable and positive.

Q: What is the current status of the lead generation business, and what are the expectations for the used car market in 2025? A: Song Yang reported a successful contract renewal rate of over 85% for the lead generation business, driven by AI integration and strong brand influence. For the used car market, sales increased by 6.5% in 2024, but profits declined due to price wars. In 2025, the market is expected to grow, with continued policy support and increased transparency in transactions.

Q: What is the revenue and margin outlook for the NEV's new retail model in 2025, and how will its expansion progress? A: Song Yang emphasized that the renewable energy vehicle sector is a key focus for Autohome. The new retail model, which integrates online and offline channels, is expected to drive future growth. Autohome plans to expand its offline presence, particularly in lower-tier cities, and anticipates reasonable profitability without cash burn.

Q: What are Autohome's plans regarding shareholder returns, such as dividend payouts and share buybacks? A: Song Yang highlighted that Autohome has increased its dividend payouts over the past three years, reaching RMB1.5 billion in 2024. The company plans to maintain this level for the next three years. Additionally, Autohome is executing a USD200 million share buyback program, with USD88.5 million already completed, to enhance shareholder value.

For the complete transcript of the earnings call, please refer to the full earnings call transcript.