Adidas Delivers a Conservative EBIT Outlook -- Market Talk

Dow Jones
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0754 GMT - Adidas' EBIT guidance looks conservative, which could negatively impact shares in the short term, RBC Capital Markets analyst Piral Dadhania says in a note. For 2025, the German sporting-goods company anticipates currency-neutral sales growth at a high-single-digit rate and an increase in operating profit to between 1.7 billion and 1.8 billion euros. The EBIT outlook is 20% below consensus estimates, the analyst says. "We expect Adidas to deliver both revenues and EBIT well above this guidance range, supported by strong brand and product momentum, increased shelf space, consistent execution and competitors still in transition mode," Dadhania says. The analyst doesn't expect consensus estimates to move down toward guidance level. Shares closed at 237.70 euros on Tuesday. (andrea.figueras@wsj.com)

 

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March 05, 2025 02:55 ET (07:55 GMT)

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