Release Date: March 20, 2025
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
Q: Elliott, can you provide a timeline on when you think classic shoe inventories will be clean in the wholesale channel? And then same question for the direct channel as well. A: Elliott Hill, President and CEO, explained that Nike is focused on rightsizing their classic shoe inventories, particularly Air Force 1, Dunk, and AJ1, rather than sunsetting them. He emphasized the importance of running a balanced and complete portfolio across all brands and categories. By the end of Q4, Nike expects to reduce the contribution of these franchises by 10 percentage points as a percent of their overall footwear mix, with further reductions planned for fiscal year '26. The company is taking actions to clean up the marketplace, including transitioning excess inventory to factory stores and value channels.
Q: Elliott, I was hoping to get your latest thoughts on innovation within NIKE. How do you feel about the strength of your innovation team and the pipeline ahead? A: Elliott Hill, President and CEO, expressed confidence in Nike's innovation team and pipeline. He highlighted the long-term innovation efforts at the LeBron James Nike Sports Research Lab and the near-term focus on driving newness and freshness across performance and sportswear categories. Hill mentioned successful innovations like the 24/7 apparel collection and new footwear models such as Vomero 5 and P-6000. He also noted excitement about the upcoming Spring '26 product line.
Q: Elliott, based on some of the comments earlier from Matt around performance growth almost offsetting Classics declines, do you expect that inflection point to be in Spring '26? A: Elliott Hill, President and CEO, stated that Nike is gaining confidence in their product pipeline and expects performance growth to offset declines in classic footwear franchises. The key focus is on cleaning up the marketplace to make room for new innovations and ensuring proper presentation at point of sale. Hill emphasized the importance of driving sell-through to support the order book and return to profitable, sustainable growth.
Q: Elliot, I'm curious how are you going to balance the promotional? Just like as you think about the presentation and bring out promotions at the same time that it's clear we can hear your excitement around the new product and you're amplifying storytelling. A: Elliott Hill, President and CEO, explained that Nike is moving both digital and physical retail spaces to full price as quickly as possible, using value channels to clear excess inventory. He highlighted successful examples of new product launches like Peg Premium and Vomero 18, which have seen strong sell-through. The focus is on resetting the marketplace to full price and maintaining urgency in the transition.
Q: I just wanted to focus on wholesale here. And maybe for Elliott, as you've kind of returned to that channel gotten back in the mix, I'm just curious, your biggest learnings there, any surprises to the upside or downside versus how you've historically operated there with all your knowledge? A: Elliott Hill, President and CEO, noted that Nike had been working too siloed between direct and wholesale channels. He emphasized the need for an integrated, consumer-led marketplace approach. Hill highlighted the importance of working closely with wholesale partners, aligning growth plans, and elevating brand presentation. He expressed confidence in the progress being made and the commitment to rebuilding relationships with wholesale partners.
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
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