The digital payment landscape in Europe is undergoing significant transformation, with projections indicating robust growth through 2028, largely influenced by smartphone penetration, contactless technology, and digital wallets. In 2024, the adoption rate for digital payments surpassed 60% for online transactions and 25% for in-store payments, driven by the popularity of global and OEM digital wallets. Non-cash transactions are forecasted to increase at a compound annual growth rate exceeding 10%, with a projected volume of over 630 billion transactions by 2028. While card payments currently dominate, instant payments are gaining traction as consumers seek faster and more seamless transaction experiences.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

Sources:

• Simply Wall St
• "Digital Payments in Europe 2025: Regional Trends, Adoption and Forecasts to 2028, with Focus on BVNK, Bitcoin, Ethereum, USDC and USDT" from Research and Markets on GlobeNewswire (published 01 April 2025)

Companies discussed in this article include DFM:EIB NasdaqGS:PYPL NYSE:NU NasdaqGS:SOFI and NYSE:APO.

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