东方甄选控股(01797)今日盘中大涨5.4%,引发市场关注。
消息面上,花旗发布研报给予东方甄选"买入"评级,目标价18.5港元,令市场对公司前景更加看好。此外,东方甄选董事长俞敏洪对与胖东来合作持开放态度,如果双方达成合作,有望给东方甄选带来新的增长动能。
值得一提的是,东方甄选微信小店送礼订单已占整体订单85%的比重,部分重要节日时更高达90%以上。这表明东方甄选在私域流量变现方面取得重大突破,为公司未来发展注入新的增长动力。
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