Shares of Alibaba Pictures Group soared as much as 9.80% on Tuesday after announcing a strategic partnership with Ant Group's subsidiary Ant Intelligence for customer service support procurement.
Under the agreement, Ant Intelligence will procure service providers to offer customer service support for Alibaba Pictures' online businesses such as movie ticketing platform Yulebao, live entertainment ticketing service Damai, and other platforms from September 2024 to March 2027.
Analysts view this move as a positive step for Alibaba Pictures to enhance its user experience and customer satisfaction across its online entertainment services. By leveraging Ant Group's technological capabilities, Alibaba Pictures aims to provide better customer support and drive user growth for its platforms.
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