3月20日夜盘，耐克（Nike）股价大跌5.25%，引发市场广泛关注。这一大幅下跌主要源于公司最新发布的财报及对未来业绩的悲观预期。
根据耐克公布的2025财年第三季度财报，尽管公司盈利超出市场预期，但收入下滑和中国市场表现疲软引发了投资者担忧。第三季度调整后每股收益为0.54美元，高于分析师预期的0.29美元。然而，季度收入为112.7亿美元，同比下降9%，略高于预期的110.1亿美元。值得注意的是，耐克在中国市场的收入大幅下滑17%，北美市场收入也出现4%的下滑。
更令投资者担忧的是，耐克对未来业绩展望谨慎。公司预计第四财季收入将出现约15%的降幅，同时毛利率预计将下降400至500个基点。财务总监Matthew Friend警告，美国总统特朗普的关税措施影响可能在第四财季显现，加上其他因素，将对公司业绩造成压力。此外，耐克没有对全年业绩作出具体预测，仅表示下半年业务展望与去年12月的看法大致相同，这种模糊态度进一步加剧了市场对公司未来增长前景的担忧。
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