瑞士运动服饰品牌On Holding AG(NYSE:ONON)盘中股价大涨5.14%,引起市场广泛关注。涨势主要源于公司上佳的财报业绩和积极扩张计划。
具体来看,On Holding在2024年第四季度的销售和利润数据均超出了华尔街预期。值得一提的是,公司的服装销售首次突破1亿瑞郎(约合1.12亿美元)的里程碑,引发了市场对其可持续增长潜力的看好情绪。管理层表示,服装业务未来仍将保持强劲增长势头,目标是将其收入占比提高至总收入的10%。
同时,公司于2024年新开设了19家零售门店,进一步扩大了全球零售版图。这些新店铺分布在世界各地标志性地点,如巴黎香榭丽舍大街、米兰维托里奥·埃马努埃莱大街等,将有助于提升On的品牌影响力并推升收入增长。此外,On与名人大使如罗杰·费德勒、FKA Twigs等的合作关系也为其带来了品牌曝光率和市场关注度。
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