业绩反弹的主要原因是公司多品牌销售增长,以及前期实施的库存清理和促销政策提高了毛利率。旗下品牌Vans、The North Face等在中国、美洲及欧洲均实现增长,其中中国市场增幅达9%,明显高于去年同期4%的增长。同时,公司CEO布拉克-达雷尔的扭亏战略初见成效,包括调整高层人事、出售Supreme品牌等。此外,本季度毛利率提高至52.2%,较上年同期增长120个基点。
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