Netflix扩展直播内容、推广广告技术、探索视频播客

直播速递
18 Apr
Netflix在2025年第一季度财报电话会议上讨论了几个要点:
1. 公司计划扩大直播内容offerings,包括UFC格斗和NFL比赛等体育赛事。
2. Netflix正在各市场推出自有广告技术平台,预计2025年广告收入将翻倍。
3. 公司致力于利用Netflix独特数据改善广告定向和相关性。
4. 尽管经济存在不确定性,但公司高管表示消费者情绪稳定,用户留存率强劲。
5. Netflix正在探索将视频播客作为潜在的内容类别。声明:本业绩会速递内容由人工智能生成,仅供参考,因技术所限可能存在不准确之处,不构成任何投资建议或承诺。

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