惠而浦(WHR)在2024年10月25日的盘中交易中出现了大幅下跌,当日股价下跌了5.06%,引发了投资者的广泛关注。
与惠而浦同处家电制造领域的主要竞争对手伊莱克斯当日公布了令人失望的第三季度财报。数据显示,伊莱克斯第三季度调整后营业利润低于市场预期,引发股价暴跌逾15%。
伊莱克斯的业绩不佳主要源于其北美业务多年来持续亏损。在高成本、来自惠而浦的激烈竞争以及美国工厂业绩不振的多重因素影响下,伊莱克斯在北美市场一直难以扭亏为盈。此外,伊莱克斯还面临着来自中国低价竞争对手美的的巨大压力,在家电行业的竞争日趋白热化。
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