AppLovin Corporation (APP) saw its stock soar 28.04% in Wednesday's intraday trading session, following the company's impressive fourth-quarter 2024 earnings release. The mobile app technology firm's strong results were driven by robust growth in its AI-powered mobile advertising solutions, particularly the Axon 2.0 ad engine.
For the quarter ended December 31, 2024, AppLovin reported revenue of $1.37 billion, surging 44% year-over-year and exceeding analyst estimates of $1.26 billion. The company's earnings per share (EPS) of $1.73 also significantly outpaced expectations of $1.25, marking a 253% increase from the same period last year.
AppLovin's stellar performance was fueled by the growing popularity of its AI-driven ad targeting and optimization solutions within the mobile gaming and app markets. According to analysts, the company's Axon 2.0 AI engine has helped AppLovin capture a significant share of the $15 billion mobile gaming advertising spend, driving its recent outsized results.
In addition to the robust Q4 numbers, AppLovin provided strong guidance for the first quarter of 2025, projecting revenue between $1.36 billion and $1.39 billion, ahead of analyst estimates of $1.32 billion. The company's management highlighted the potential for further growth, driven by ongoing advancements in AI technology and personalized advertising experiences.
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