异动解读 | 小家电行业景气回升 JS环球生活盘中大涨28%

异动解读
06 Jan

1月6日,港股JS环球生活(01691)盘中大涨28.39%,引发市场关注。业内分析指出,此次股价大涨或与小家电行业格局向好以及公司产品创新取得一定成绩有关。

近期,随着内需消费复苏,加之微信"送礼物"功能催生送礼需求,市场预期小家电销售将迎来一波增长。作为小家电龙头企业,JS环球生活旗下品牌九阳和SharkNinja凭借持续的产品创新,有望充分受益行业上行周期。

具体来看,JS环球生活通过两大业务分部开展运营。九阳分部线上线下销售烹饪电器、清洁电器、净水器等家电产品;SharkNinja分部则专注吸尘器、食物料理电器等。近年来,JS环球生活加大新品力度,不断推陈出新,在可持续、节能环保、智能化等多个领域厚积薄发,使产品得到市场广泛认可。与此同时,公司也在积极布局电商新零售,借助微信直播等新模式助力业绩增长。

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