2024年10月14日,微博股价盘中大跌5%,引发了市场广泛关注。从目前公开信息来看,并无确切消息可以直接解释造成这一大跌的原因。
一方面,当前中国政府虽然推出了一系列经济刺激政策,但国内外投资者对刺激政策的总体规模和力度仍持质疑态度,市场情绪波动加剧,这或许也对作为互联网企业的微博的股价造成一定波动。
另一方面,从微博公司本身来看,作为社交媒体广告运营商,其业绩在很大程度上依赖于整体宏观经济环境以及广告客户的营销开支水平。最近一期财报数据显示,微博营收同比下滑,净利润和毛利水平一般。此外,市盈率仅7.69倍,只有41%的分析师给予持有评级,投资者或许对微博的长期增长动能缺乏信心,致使股价承压。
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