汇量科技（01860）今日盘中大涨8.53%，引起市场广泛关注。该涨幅主要源于公司昨日发布的2024年度财报，显示公司业绩大幅增长，超出市场预期。
根据财报，汇量科技2024年实现营收15亿美元，较上年同期的10.54亿美元增长43%。公司净利润达到1381万美元，经调整后净利润为4934万美元。这一亮眼业绩主要来自于以Mintegral为核心的广告技术（Ad-tech）板块和营销技术（Mar-tech）板块的强劲表现。
值得注意的是，汇量科技近期透露正在就出售Mintegral及相关营销技术服务与潜在买方进行协商。这一潜在交易源于美国政府2024年引入的新法规，旨在加强个人数据保护。虽然公司尚未与任何潜在买方达成最终协议，但这一战略调整可能对公司未来发展产生重大影响。市场普遍认为，汇量科技在面对监管挑战时展现出的灵活应对能力，加之优异的财务表现，共同推动了今日的股价上涨。
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