异动解读 | 名创优品盘中大涨5.17% 机构预计业绩和海外市场增长理想引发利好

异动解读
25 Feb

2月25日星期二盘中,名创优品(MNSO)股价大涨5.17%,引发市场广泛关注。

消息面上,多家机构看好名创优品今年业绩向好。高盛发布研报预计,名创优品第四季度销售按年升25%至47.9亿元,海外市场正处于交出45%至50%增长的轨道,符合公司指引。高盛预计,今年名创优品收入仍将增长22%,经营利润率轻微扩张,受海外直销市场成本节省支持。

另外,中金公司表示,名创优品IP战略持续推进,捕捉兴趣消费热点。公司正通过兴趣消费和IP战略布局,打造全球特色零售龙头。自2016年开启IP战略布局以来,公司已与超150个全球知名IP展开合作,近期哈利波特、海贼王等IP产品在海外热销,国内黑神话悟空等IP商品也将陆续推出。机构看好公司在IP和兴趣消费领域的持续深耕。

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