异动解读 | 百度人工智能业务增长抵消广告收入下滑 大模型开源迎人工智能热潮

异动解读
19 Feb

百度集团在2024年第四季度及全年财报中披露,其广告营收出现下滑,营收和利润均有所下降。

但该公司人工智能业务表现亮眼,尤其是智能云业务,四季度营收同比增长26%。文心大模型的日均调用量增长33倍至16.5亿次。百度自动驾驶服务在2024年底亦已实现全国范围内100%无人驾驶运营。

面对DeepSeek大模型开源的冲击,百度亦随之放宽应用文心一言的收费门槛,宣布4月1日起全面免费。更关键的是,该公司将开源旗下最新的文心大模型4.5系列,预计将是百度有史以来最强大的大模型。

百度首席执行官李彦宏表示,DeepSeek的成功案例加速了基础大模型的采用率。无论是开源还是闭源模型,只要能够有效解决实际问题,就具备了真正价值。百度将持续推进文心大模型的性能升级,降低使用成本,为更广泛的应用铺平道路。

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