3月21日，名创优品（MNSO）盘前股价大涨5.24%，引起投资者广泛关注。这一涨幅主要源于公司发布的2024年财报数据表现亮眼。
根据财报，名创优品2024年全年总营收达170亿元人民币，同比增长22.8%。其中，海外营收表现尤为突出，同比增长42.0%至66.8亿元，占总营收的比重接近40%。公司毛利率达到44.9%，较去年同期上升3.7个百分点，创下历史新高。经调整净利润为27.2亿元，同比增长15.4%。
除财务数据外，名创优品在全球化布局方面也取得显著进展。截至2024年底，集团全球门店数达7780家，净增1219家，其中海外门店数突破3000家。公司在美国、英国等市场的拓展成效显著，美国市场新增门店154个，英国市场门店总数同比增长60%。此外，名创优品还宣布派发2024年末期股息7.4亿元，进一步提振了投资者信心。
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