今日盘中,爱奇艺(IQ)股价大跌5.29%,引发市场广泛关注。
据报道,爱奇艺最新财报透露了公司调整娱乐内容策略的计划,即将加大对微短剧的开发力度,将微短剧作为长视频内容的补充。随后有消息传出,某长视频平台将于2025年起不再接收超过16集的自制和定制剧。
这一消息意味着,爱奇艺等传统视频网站将开始从主打的长剧内容向微短剧转型,可能会对其营收模式带来冲击。市场对于其转型的担忧或许是引发今日股价重挫的主要原因。未来爱奇艺能否通过新的营收模式获得成功,仍有待进一步观察。
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