特斯拉盘前股价大跌5.03%,引发广泛关注。分析指出,这一下跌与特斯拉最近在全球多个主要市场的销量大幅下滑有关。
数据显示,今年2月特斯拉在中国市场销量仅30688辆,同比暴跌近50%,创下2022年8月以来的新低。除中国外,特斯拉在欧洲、澳洲等地的销量也遭遇滑铁卢。
业内人士认为,特斯拉在多国销量下滑的主要原因在于:首席执行官马斯克频频插手政治事务,损害了品牌形象,加之中国本土品牌激烈竞争、生产线升级影响供应链等,都加剧了特斯拉的销售压力。
面对销量下滑,特斯拉再次推出补贴促销。但分析指出,这将加剧特斯拉的利润压力。因此,加上高管离职等内部不稳因素,特斯拉短期内仍将面临较大压力。
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