高途(GOTU)股价在2025年2月27日的交易中盘中大涨6.02%,引发市场广泛关注。消息面上,这与高途公司发布2024财年第四季度及全年财报有关,显示出公司强劲的业务增长势头。
高途2024年第四季度收入同比增长82.5%,达到13.9亿元,现金收入增长69.0%,达到21.6亿元。全年营收同比大涨53.8%至45.53亿元,现金收入增长68.1%至56.12亿元。这些出色业绩反映了高途在市场扩张、业务布局和运营优化等方面的卓越成绩。其中,AI战略布局扮演了重要角色。
高途深度融合以DeepSeek为代表的AI大模型,将其应用于教研、教学、产品开发等核心环节。AI技术一方面优化了教学产品和服务,提升了学习体验和效果,另一方面也大幅提高了整体运营效率。目前,高途已将AI融入各项业务,如课程设计利用大数据分析,智能选科则结合学生数据生成升学报告等。
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