社交媒体平台Reddit(纳斯达克代码:RDDT)在2月13日周四盘前大跌近14%,引起市场极大关注。根据公司公布的第四季度财报,尽管收入和每股收益均超出预期,但日活跃用户数据却低于市场预期,引发了投资者对其长期增长前景的担忧。
财报显示,Reddit第四季度营收达到4.2771亿美元,同比大增71%,超过华尔街预期的4.0526亿美元;每股收益为0.36美元,也高于分析师预期的0.25美元。可靠数据也显示,该公司的全球日活跃用户数同比增长39%,达到1.017亿。
然而,这一数据低于分析师预期的1.033亿。Reddit表示,导致用户增长放缓的主要原因是谷歌搜索引擎对算法进行了调整,影响了该平台在搜索结果中的出现频率。尽管公司预计第一季度搜索流量将重新回升,但这仍引发了市场对Reddit长期增长前景的担忧,债券市场也普遍认为,Reddit对谷歌搜索流量的依赖可能是其面临的一个重大问题。
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