中金发表报告指，国家统计局公布8月社会零售销售总额3.87万亿元人民币(下同)，按年增2.1%，增速按月下降 0.6个百分点；1至8月社零总额31.2万亿元，按年增3.4%。结构上，8月服务业态、线上渠道表现相对较优，必选品类消费韧性凸显，建议关注以旧换新等扩内需、促消费政策带动下的后续消费回暖趋势。
中金看好今年轻工零售美妆板块龙头企业表现，重点推荐持续高景气的赛道龙头，如美妆医美赛道的巨子生物(02367.HK) 、珀莱雅、锦波生物、百亚股份、润本股份、上美股份、江苏吴中；潮玩龙头泡泡玛特(09992.HK) 、名创优品(09896.HK) ，人服龙头科锐国际；品牌出海及性价比消费龙头，如泉峰控股(02285.HK) 、共创草坪、中烟香港(06055.HK) 、思摩尔国际(06969.HK) 、匠心家居、赛维时代；估值筑底有望迎来修覆的白马龙头，如晨光股份、裕同科技、明月镜片、顾家家居、敏华控股(01999.HK) 、欧派家居、索菲亚、雾芯科技等。(ha/u)(港股报价延迟最少十五分钟。沽空资料截至 2024-09-16 12:25。)
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