YouTube和Shopee合作在印尼推出一项在线购物服务

港股那点事
19 Sep 2024

格隆汇9月19日|YouTube和电子商务平台Shopee周三表示,将在印度尼西亚推出一项在线购物服务,并计划在东南亚扩展该服务。这项名为YouTube Shopping的服务允许用户在YouTube上浏览商品后,通过Shopee的链接直接购买产品。该服务计划在未来几周内扩展到泰国和越南。被问及与Shopee的合作规模时,YouTube亚太区总监Ajay Vidyasagar表示,合作规模非常大,但拒绝透露具体数字。他表示,YouTube Shopping将“分阶段、按顺序”向Shopee以外的合作伙伴开放。

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