“锅侠”卡罗特“三级跳”启示录

斑马消费
01 Oct 2024

斑马消费 沈庹市场回温后,IPO也迎来了热潮涌动。即将于10月2日在港交所鸣锣上市的卡罗特,超额认购超800倍,成为今年的最热新股之一。这家看起来颇为传统的厨具企业,从早期的OEM代工、后来的ODM升级到如今升级为全球化的新消费品牌,近几年顺应颜值经济、性价比战略和跨境电商等概念,创造了惊人的增长与盈利。这是典型的需求升级造就的结构性机会。很多传统行业,都存在这样的新机会。令人吃惊的IPO即将于...

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