耐克大中华区总经理董炜获新任命!营收下滑之下如何应对挑战

南方都市报
11 Oct 2024

全文1010字,阅读约需3分钟,帮我划重点划重点01耐克大中华区总经理董炜获新任命,担任董事长兼CEO及ACG品牌全球CEO。02尽管2024财年大中华区营收实现8%正增长,但最新财季营收开始下滑。03董炜面临挑战,包括消费疲软和中国本土品牌夹击。04为此,董炜加大创新力度,在上海设立耐克中国运动研究实验室。05同时,耐克宣布“换帅”,Elliott Hill将于2024年10月14日起接替...

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