Release Date: October 29, 2024
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
Q: Can you provide metrics on GuruShots, such as user numbers, retention, and engagement rates? A: Jonathan Reich, CEO: The KPIs included in the release are the ones to focus on. Our strategy is geared towards attracting new users, converting them into players, and driving revenue through in-game purchases. Engagement from new users has increased, and they are converting and consuming coins, which should drive revenue growth.
Q: How is Zedge driving growth in Marketplace gross transactional value and subscription numbers? A: Jonathan Reich, CEO: We promote content and make Zedge relevant to the Creator Economy. Growth in premium art is driven by AI. We've optimized subscriptions through various strategies, including animated messaging, price testing, and localization. Our relentless A/B testing and ad stack optimization have improved average revenue per monthly active user.
Q: How is advertising revenue trending, and how are you responding to industry changes in data access? A: Jonathan Reich, CEO: We use third-party mediation for programmatic offerings and focus on collecting zero-party and first-party data while complying with regulations. Our marketing efforts aim to understand user triggers and attract prospective users through effective ad campaigns.
Q: Can you provide commentary on the AI audio offering and the WishCraft beta app? A: Jonathan Reich, CEO: Paint 2.0 has expanded from text-to-image to include image-to-image capabilities. We plan to introduce AI audio features, starting with ringtones and notifications. WishCraft aims to simplify AI use with an intuitive interface, targeting users unfamiliar with AI, and is in beta with specific KPI thresholds for success.
Q: What is the outlook for Emojipedia in 2025, and has the redesign issue from Q3 been resolved? A: Jonathan Reich, CEO: The redesign issue has been remedied, and Emojipedia is performing well. For 2025, we focus on ad optimization, new content verticals like bespoke emojis, and a comprehensive redesign to enhance engagement and retention.
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
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