Alphabet 和 Snap 的业绩提振了在线广告销售商的股价

Reuters
30 Oct 2024

((自动化翻译由路透提供,请见免责声明 ))

路透10月29日 - 在亚马逊 和Meta Platforms 发布报告之前,Alphabet 、Reddit 和Snap 的乐观季度业绩提振了投资者的乐观情绪,周二晚些时候,在线广告销售商的股票市值增加了1000多亿美元。 受数字广告业务稳步增长和人工智能驱动的云服务需求激增的影响,Alphabet 的季度营收超出预期 (link),股价在盘后交易中大涨 4%。

Meta Platforms 和亚马逊都是 Alphabet 在广告和人工智能领域的竞争对手,在谷歌发布报告后,这两家公司的涨幅均超过了 1%。Meta 将于周三发布财报,亚马逊将于周四发布报告。 Snap 是一家规模较小的在线广告公司,其季度营收和用户增长均超过了华尔街预期 (link),股价上涨了7%。在 TikTok 和其他重量级竞争对手的竞争下,Snap 的股价在 2024 年下跌了 30% 以上。 Reddit 预计季度营收 (link),高于华尔街预期,受助于其人工智能内容授权交易,Reddit股价在盘后交易中大涨20%。这激起了人们的乐观情绪,认为继3月份在华尔街首次亮相后,更多的广告商正在转向该平台。

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