金吾财讯 | 交银国际发研报指,腾讯音乐(01698)3季度收入为70亿元(人民币,下同),同比恢复正增长。毛利率43%,环比优化0.6个百分点。经调整归母净利润同比增29%,经调整净利率26%,环比基本持平。音乐订阅收入同比增20%,其中:1)音乐会员环比+200万,略好于该行此前预期;2)月ARPPU10.8元,同/环比+5%/1%。该行预计4季度音乐订阅收入+17%,会员净增200万,月ARPPU或同比+3%至11元,长期SVIP规模扩大,对ARPPU提振将更显着;非会员同比增速放缓至9%;社交收入环比或持稳。该行基本维持2025年会员/收入/经调整净利润增长预期(+800万/+8%/+13%)。维持SOTP目标价14美元/56港元,维持买入评级。
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