03. Spotify Technology SA(SPOT.US) 在 2024 年第三季度取得了强劲的业绩，实现了盈利目标，MAU 和订阅用户增长均超出预期，总营收同比增长 21% 达 40 亿美元，毛利润率创下纪录的 31.1%。公司通过业务转型，例如扩展有声读物业务和增加视频内容，进一步推动了业绩增长。第四季度预计 MAU 将达到 6.65 亿，订阅用户达到 2.6 亿，总营收为 41 亿美元。Spotify 重点关注用户生命周期价值与获取成本的比率，并将投资于有声读物等具有潜力的领域。公司将继续提升产品参与度和留存率，并通过多元化的广告业务和有效的资本分配，实现长期可持续增长。

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