宿敌之间,反超与被反超,都是商战的正常历程。作者丨考拉是只鹿编辑丨阿铲星巴克在中国市场再度遭遇瑞幸的伏击。10月31日前后,星巴克(SBUX.US)和瑞幸(LKNCY.OO)分别发布了2024财年第四财季(即自然年2024年三季度)财报和2024年第三季度业绩。当季,瑞幸营收达到了101.8亿元人民币,同比增长高达41.4%,单季度营收首次破百亿大关,创历史新高;归母净利润为13.03亿元,同比...
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