金吾财讯 | 茶百道(02555)早盘股价短线拉升,截至发稿,涨5.47%,报10.8港元,成交额429.04万港元。天风证券发报指出,在产品力方面,茶百道产品矩阵由经典产品与季节限定产品相融合,高性价比引领市场;在商业模式方面,公司主要业务来源为加盟,以实现更加稳健的收入来源,由于严格的筛选,只有约7%的候选人能成为加盟商;在供应链方面,茶百道持续投入供应链建设,该行预计,随着供应链效率的提高和运输成本的优化,材料成本将得到有效控制,茶百道未来的毛利率将逐步上升。该行表示,茶百道积极关注出海寻求新的收入增量,打造成长第二曲线,东南亚具备强劲的消费者需求和尚未饱和的市场环境,是公司出海重点方向。目前,茶百道海外市场拓展成果初现,已分别在韩国、泰国、澳大利亚、马来西亚开设门店,计划布局东南亚市场的供应链体系,并设立配送中心,进一步支持市场扩张。该行首次覆盖,给予茶百道“买入”评级。
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