智通财经APP获悉,美团-W(03690)高开近4%,截至发稿,涨3.91%,报164.8港元,成交额2.14亿港元。
消息面上,据市场消息报道,近日,沃尔玛中国与美团宣布达成战略合作,双方将充分发挥各自优势,在即时配送、商品丰富度、商品运营、数字化客户能力和数字营销等方面深度合作,共同打造以顾客为中心的全渠道零售新势能,为顾客提供更加便捷的购物体验。目前,全国沃尔玛门店已经全面上线美团,并接入美团配送。
据悉,2024年,变革已经成为零售业的关键词。从山姆会员店冲刺千亿销售额,到胖东来重塑传统商超模式,再到叶国富入主永辉,诸多行业大事件吸引了广泛关注。业内人士指出,对于大型商超来说,即时零售并不是渠道间单纯的销量转移,而是通过扩大快消品销售的时空半径,敏锐捕捉消费者全天候和全场景的需求,开掘实打实的消费增量。而对于扮演“中间商”的美团、抖音等平台来说,越来越多的商超布局即时零售业务无疑是一件好事,可以借此来进一步丰富供给。
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