继家居巨头红星美凯龙(601828)进军汽车行业后,电器龙头国美集团也宣布正式跨入卖车新势力之列。2024年12月28日,55岁的国美集团创始人黄光裕高调宣布国美车市诞生,“当前4S店模式日渐式微、厂商完全直营成本高、原有综合汽车交易市场模式老化、商场模式过于分散与功能单一,现有汽车流通模式已难以满足用户对智能化汽车的体验需求和汽车厂商低成本直接触达用户的需求。”而国美车市是国美集团全力打造深度...
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