斗鱼难见曙光:净利暴跌超9成,头部主播及用户双双流失,战略调整难解困局

全景网
06 Jan

主播分崩离析、用户流失以及业绩下滑等种种迹象表明,斗鱼(DOYU.O)创始人涉赌的阴霾仍未散去。“最高管理者”任思敏上任后,斗鱼在业务结构、内部组织架构等方面均进行了调整,试图通过多元化布局和优化资源配置进行自救。结合业绩来看,以上措施暂时未能将斗鱼从困境中拉出来,公司营利双降的态势仍在持续。作为头部游戏直播平台之一,斗鱼早期的成功离不开对主播的挖掘与培养。据悉,斗鱼成立之初,将大部分融资用于签约...

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