Samsung Electronics' (KRX:005930) automotive and audio subsidiary Harman International unveiled its new "automotive intelligence" solutions at the CES 2025 on Wednesday, featuring personalized in-cabin experiences through AI and contextual awareness.
Key highlights comprise the "Luna" avatar, an AI-powered assistant integrated with Harman's Ready Vision QVUE AR head-up display, and "Ready Aware," which uses digital twins and machine learning to enhance situational awareness, The Korea Herald reported Thursday.
Shares of Samsung Electronics fell more than 1% at market close on Friday.
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