新年伊始,新式茶饮行业好不热闹,前有古茗获上市备案审批,后有沪上阿姨更新IPO,连蜜雪冰城也在2025年的第一天,用一份全新的招股书,再次叩响港交所的大门。但这份快乐独属中国品牌。全球咖啡霸主星巴克虽然和新式茶饮不属于同一赛道,但前者的兴旺也侧面表明了中国现制饮品市场的高速发展期,但后者却一度要出售中国业务。在最新的第四季度,星巴克净收入下降3%,全球同店销售额下降7%。这已经是连续第三个季度业绩...
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