BBA去年在华销量全线下滑,外资豪华汽车何去何从?

澎湃新闻
16 Jan

随着中国汽车产业的崛起,往日风光无限的外资豪华汽车品牌难掩落寞。日前,以BBA(宝马、梅赛德斯—奔驰以及奥迪)为代表的外资豪华汽车品牌相继公布了2024年销量情况,三大品牌销量均呈现下滑态势,尤其是在占比较重的中国市场,其表现更是持续低迷。国际智能运载科技协会秘书长张翔向记者表示,以BBA为代表的外资豪华汽车品牌销量下滑的主要原因,是其产品线以燃油车为主,通常配备大排量发动机,注重操纵性、舒适性和...

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