哔哩哔哩(BILI)盘前涨超1% 机构预计上季经调整净利润率略胜市场预期

金吾财讯
17 Jan

金吾财讯 | 哔哩哔哩(BILI)盘前涨超1%,截至发稿,报17.22美元。

消息面上,中银国际发表研究报告指,由于哔哩哔哩的手机游戏收入按年增长79%,加上广告收入升24%,预计上季的总收入为与市场预期一致,即按年增21%;经调整净利润率为6.1%,略胜市场预期。此外,临近春节假期,公司此前宣布拿下2025年央视春晚转播权。据悉,公司将为春晚直播定制全新的互动、观看功能。

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