智通财经APP获悉，大华继显发布研究报告称，维持京东集团-SW(09618)“买入”评级，目标价由197港元上调至200港元。京东上调去年第四季收入增长指引，由6%上调至9%，至3,338亿元人民币，较去年第三季的5%增长加快，胜于该行预期。
报告中称，京东指引季内零售收入增长将快于公司整体增长，京东零售经营溢利指引上调至87亿元人民币，同比升20%，略慢于毛交易总额增长，基于第一方销售毛交易总额增长快于第三方销售。该行指，京东季内用户及毛交易总额增长强劲，受惠于持续的以旧换新计划，支持京东持续在用户为核心策略及供应链效益的投资回报为核心的投资，以提振盈利增长。
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