金吾财讯 | 交银国际发研报指,预计途虎(09690)2024下半年收入同比增8%(上半年为9%),略好于该行此前预计的7%,预计公司通过有效的降价策略推动订单量双位数增长,并拓展市占。预计调整后净利润2.5亿元(人民币,下同),净利润率3.3%,同比降0.5个百分点,毛利润率同比小幅下降,部分被运营费率下降所抵消。毛利润率的同比下滑主要因公司战略降价以更好满足当前消费习惯所致,短期内抵消了自供品占比提升以及供应链优化带来的改善。该行预计2024年公司收入/调整后净利润同比增8.5%/27%,对应利润率同比提升0.6个百分点。2024年4季度以来在有效的价格策略下,公司实现收入加速增长,预计趋势将延续至2025年,该行预计2025年公司收入实现双位数增长,降价策略或将持续,或减弱此前的利润率提升趋势,预计调整后净利润率同比提升0.6个百分点至4.7%,与2024年提升幅度基本一致。该行微调收入预测,下调2024年/2025年调整后净利润17%/32%。基于2025年17倍市盈率不变,将目标价从24港元下调至18港元。虽然短期利润率出现波动,但价格调整对单量及收入有拉动作用,中长期利润率提升趋势不变,维持买入评级。
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