智通财经APP获悉，KEEP(03650)尾盘涨幅扩大逾40%，截至发稿，涨37.72%，报7.12港元，成交额4.73亿港元。
消息面上，Keep创始人王宁近日发布全员信，纪念Keep成立十周年。对于下一个10年的发展，王宁明确表示要聚焦四个方向：All in AI，基于十年的运动数据积累与沉淀，让在线健身从推荐走向生成，持续引领运动科技行业；发展以数据为核心的硬件生态；让Keep品牌走进运动多场景；拓展全球化版图。
此外，海通证券指出，泛年轻群体将持续推动谷子经济从IP内容生产运营、多品类开发、文化成功输出的成熟发展，建立新消费势力。Keep推出的线上赛事及实物奖励“奖牌”，因为超高颜值、设计巧思和精准的情绪表达，火爆出圈，为Keep带来了爆发式的业绩增长。据最新公开披露，2024年上半年，Keep线上会员及付费内容(包含线上赛事)实现营收4.37亿元，于公司整体营收中占比42.1%。
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