“一只鸟,两棵树,三条路”,始祖鸟、可隆、迪桑特三大冲锋衣品牌,并称为中产三宝。这三个海外品牌背后,都站着安踏集团。2005年,福建人丁世忠提出过一个口号,叫“不做中国的耐克,要做世界的安踏”。20年过后,不得不承认,这个战略非常正确。从2009年安踏收购意大利的FILA开始,日本的迪桑特,韩国的可隆,加拿大的始祖鸟、法国的萨洛蒙纷纷归于麾下。近几年,安踏无疑是最为风光的中国运动服饰公司,而且甩开...
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