2月17日，知乎今日港股开盘上涨逾20%，报15.3港元。自2月10日以来，涨幅超过60%。花旗银行发表评论称，随着盈亏平衡目标的临近，知乎净现金状况将进一步改善，同时DeepSeek-R1的接入，有助于知乎加速释放平台内容价值并打开长期变现空间。

财务层面，2024年第三季度，知乎的毛利率达到63.9%，超同等内容平台水平。知乎账面净现金约50.0亿元人民币，而其现有市值仅约净资产值的一半，成为资本市场重点关注的价值投资标的。与此同时，知乎旗下AI搜索产品知乎直答接入DeepSeek-R1模型，这一动作被部分券商视为将有助于知乎提升未来商业化空间潜力，这也是内容平台受到资金追捧的一大背景。（易智）

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